Designed For The Desert

Full Line Ford Campaign for Desert Region

Client
Desert Ford Regional Dealers
AGENCY
GTB
Industry
Automotive
Credits

Josh Turner (Sr.Art Director)

Evan Wieland (Art Director)

Ryan Woodman (Producer)

Shannon Flood (Copywriter)

Scope of work
Art Direction
Broadcast
Description
Insight

When you live in the desert, you need the right vehicle to handle the most adverse conditions. We created a multi-vehicle campaign for any desert adventure. Not only did we incorporate some of the most breathtaking scenery as a iconic backdrop, we added a touch of humanity and narrative to drive the stories and connect with consumers.

Concept
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